The Bag Messenger- DJ Y NOT Interview

THE BAG MESSENGER: Where are you from?
DJ YNOT: Originally from Orlando Florida but spent my formative years in Beaverton Oregon.

THE BAG MESSENGER: How did you first get involved with DJing?
DJ YNOT: As a young kid some of my first tapes where DJ Magic Mike and I used to record the "thunderstorm" mix show in Orlando during the 90s when commercial radio djs weren't handcuffed and programed. Wish i still had those tapes, the djs used to really get down and dirty back then. Eventually I came to realize scratching the snare drum on Parliments "Give up the Funk" was the funniest thing ever. I started going to a lot of Hip Hop shows at the time in Portland, always arriving early listing to the opening dj set the tone for the night. This lead to my buying my first belt drive set up from the back of the source.

THE BAG MESSENGER: We're you always collecting records? What kinds of things are you looking for these days?
DJ YNOT: I can't say I was always into records per say maxi singles where my format of choice coming up. Used to get 3 for $10 and would ware them out. That and mixtapes where my format for getting my fix. I'm looking for anything I can get my grubby fingers on, lately been into the Braun label LPs and dancehall covers of pop songs like"Toms Diner", "Don't be Cruel" and "Blame it on the Rain".

THE BAG MESSENGER: Any interesting digging stories?
DJ YNOT: I got nothing except for this dude Mario we met at the Flea Market outside of Orlando. He was a character, a real 40 something New Yorican scumbag trying get a few dollars to pay his phone bill. We get back to his house and it was packed full of early 90s promo rap records. Everything was $3, nothing crazy but some solid gap fillers. While where sifting through the joints Mario drops some questionable racist one liners like "the brothers in Brooklyn love that rekid..." Or "Oh yeah the Japs come and spend a lot of Money with me..." This may of made us uncomfortable but things got really real later on. It was an extremely hot day and in between tokes of his pipe Mario decides to dip into his bedroom slip into something more comfortable and by something I mean nothing. Needless to say we had to cut our losses at that point.

THE BAG MESSENGER: How often do you travel? Where are some of your favorite places to go?
DJ YNOT: Not as often as I'd like, I defiantly try and make runs to Tallahassee, Maimi, and Tampa whenever my schedule allows. My folks in the respected areas always come through with a fun party or record spot. My favorite places to go are in the Great Northwest anywhere between Seattle and Portland. There's low humidity and the people seem to be more friendly. I haven't been to a better place then the Pacific NW on a nice summer day. The Blackberries, the salmon, and the trees are all on point.

THE BAG MESSENGER: Has Serato changed the way you get down?
DJ YNOT: I've been running doubles like there's no tomorrow. Having instant doubles of everything makes djing more fun in lot of ways. It's nice to know I can rip a song into Sir Otto and spend an hour cutting back and forth without wearing out your joints till they get cue burn. I love records but don't miss dropping wads of dough on flavor of the weak 12s, shitty pressings, and getting doubles of the new Primo production only to get home and realize they are warped. Sir Otto allows you to move through records a lit quicker, sometimes you got to let them songs breath though.

THE BAG MESSENGER: What do you listen to for fun? How has becoming a DJ affected the way you listen to music?
DJ YNOT: After a few years of djing you get worn out on some "classics", certain songs that get played out (pun inteded) don't perk up my ears anymore. So for fun I might light a dumb bell L and listen to some records out of my collection, nothing gets me open like a solid soul record or some of that raw funk. Some of the current labels putting out new or re-released music I'm feeling are Melting Pot Music, Finders Keeps, and Light n the Attic. There's a ton of music on the internet and such but I'm still overwhelmed by my modest small record collection. There's always something I forgot about or simply haven't gotten to check yet. It's kind of crazy I continue to go out and get new records when I haven't yet listened to everything I have.

THE BAG MESSENGER: Favorite crowds to play for?
DJ YNOT: As much fun as it is to play for people that get it, I have equal amounts of fun playing for the crown that wants to the humpty hump. I defiantly respect nerding out with the true heads and all that but the folks that want to cut a rug are as equally as fun. After doing this for a while I think i forgot not everyone is a dj nerd like myself. While it's great when the crowd is receptive to something different it's equally refreshing to see people get excited over the same classics they've been hearing for years. The ritualistic value of playing for either of these crowds makes my day.

Y-Not with the North To South Messenger Bag
THE BAG MESSENGER: What's the key to packing for the road?
DJ YNOT: One thing I've learned is to always check you're batteries for electronics before ya leave.
THE BAG MESSENGER: Every DJ has a horror story or two....what is the worst thing to happen at a gig?
DJ YNOT: I've got a few that come to mind. One revolves around a rap show I tried to help throw a couple of years back...The horror story started more after the show when after to many drinks proceeded to hang with the crew and get even more faded. Long story short I found myself outside of an ihop at 5 am with my record bag, laptop, needles etc in some groupies car who dipped with my equipment in her trunk. I didn't remember her name or number and had to make some calls to figure out which hotel they where at. To top it all off I had a 7am flight the same morning. Needless to say the Mc was busy doing his thing thing with young tender when I show'd up. Poor bastard wasn't happy I interrupted his thing thing by beating on his door. Dude got hella westcoast on me for a second but it was hard not to take em serious with a towel draped around his waist.

THE BAG MESSENGER: What are you working on now? What can we be looking for in the future?
DJ YNOT: I'm currently trying to get this new college radio show Blap radio off the ground I co host alongside my good friend Chrono. We're on in the early am hours and try work on keeping a loose format with our selections. I plan on continuing my Lazy Afternoon mixtape series which is some laid back goodness. I've also gotta an EP titled in the works I plan to release on slept on indy rap label Domination recordings. Oh and I'm always working on getting my cuts up, yes I still enjoy the scratch. Look for mixes to pop up online via thisisthesouf.com, upcoming mixtapes, and hopefully folks can look forward to me getting down in a smoke filled bar soon.
Y-not gettin loose 2
Mr. ROD UNO | MySpace Music Videos
Check out Y-NOT at his blog This Is The Souf
and keep up with him on Twitter
The Bag Messenger-Case Bloom Lemonade Hip Hop Mix
I have recently been going through music at a fast pace. Maybe it's twitter and blogs, or maybe it come's with the territory in 2010. In any case there is a lot of good music out there, and I've been meaning to highlight a few overlooked treats with a quick mix. We'll I finally got around to recording it this past week, and its here just in time for the first day of summer. The resulting concoction is thirty minutes of both new and ripe (if you will) soulful hip hop tracks, carefully selected for your pleasure, and mixed with just the right amount of sugary cuts. Lemonade was a popular drink and it still is....enjoy
-Case Bloom

Click here for a free download
The Bag Messenger- Vintage Record Cover Design
Project Thirty-Three is a collection of vintage record covers, all of which feature minimal shapes and flat colors combined with simple typography.
-Nick Sigler (Design Dweeb)




The Bag Messenger- Photos From June Kitchen Sink
Here they are....the photos from the June Kitchen Sink. We had a great time, and from the looks of these photos so did you. Check the rest of the gallery here, and (if your in Philly) come hang out with us at PYT this Friday!
-THE BAG MESSENGER

ONE NIGHT ONLY!!
DJ Image & Ed Blammo are teaming up to make you get down to the funky sound at PYT.
$$$$$
DJ IMAGE, based out of Lancaster PA, has been in the game for over 10 years, rocking parties in his hometown as well as New York, Baltimore, and Philly. He recently finished up a tour across the U.S. with the legendary Slick Rick and has performed with the likes of Bone Thugs, Method Man and Redman to name a few. Hip-Hop? Image has it on l-o-c-k. But don't think of the bol as a one-trick pony. This dude can rock the party across any and all genres. Let's show the dude how Philly gets down.
ED BLAMMO, the people's champ party rocker, will be giving away 10,000 dollars to the first person to beat him in a 4-Loko shotgunning contest. He's currently undefeated. Oh yeah, he's gonna be DJing too. If you haven't caught him at one of his many parties around this city (Solid Good Times, Kitchen Sink, Locals Only), Friday is the perfect chance to see what the government has been warning you about.
$$$$$
Get there early! Dollar well drinks till 11!
$$$$$
Tucker & Bloom Presents:
DJ IMAGE &
ED BLAMMO
Friday June 18
@ PYT
10-2 / No Cover
The Bag Messenger- DJ HERBERT HOLLER INTERVIEW
Every once in a great while, innovation comes around and revolutionizes the way people move. In the 1860's the bicycle propped folks on two wheels and sent them careening down cobblestone streets, in the 1920's the CAR enabled the ultra rich to smoke cigars over long distances. In 2001 the SEGWAY was invented, essentially making walking obsolete, and halting further innovation. Two long years later THE FREEDOM PARTY was hatched on a boat in the Hudson river, changing everything once more.
What is the Freedom Party? How is it better than Segway travel? We asked Herbert Holler (founding member of the event) to help clear up all the details....
Freedom is every Friday at Le Poisson Rouge NYC, until than get back to work.
THE BAG MESSENGER: Where are you from?
HERBERT HOLLER: Atlantic City, NJ
THE BAG MESSENGER: How did you first get involved with DJing?
HERBERT HOLLER: At NYU. My fraternity held the campus' illest dance parties--2 kegs, hard liquor, weed, and the illest hip-hop, r&b and reggae joints from the 80s and 90s. One of my best friends deejayed every party, using simply 2 cd players and a mixer, and this really old but incredible amp that somebody once offered the frat $5000 for. it was a rudimentary set up, but it got the job done. eventually, he overstayed his welcome (didn't graduate till he was 26), and they needed someone to step up, and that someone was me.

THE BAG MESSENGER: We're you always collecting records?
HERBERT HOLLER: Not till about 1999 when I bought my first turntable. I worked for Rawkus, so I started my collection with their catalogue. then I went crazy buying records every day, digging in crates and basements all over the city.

THE BAG MESSENGER: What kinds of music are you looking for these days?
HERBERT HOLLER: I'm REALLY into underground house. It's hard to explain to those that just don't get the house-music message. It's like speaking another language. I was just at this DJ think tank full of hip-hop selectors, and they were shitting on house music and house-music djs, and I tried explaining why I was addicted, and why they were retarded, but it was to no avail.

Biz Markie and Slick Rick at the Freedom Party five year anniversary party
THE BAG MESSENGER: How did the Freedom Party come about?
HERBERT HOLLER: Three DJs. Wack parties. And a serious fever to play good records. My homies DJ Cosi and DJ Marc Smooth and I got together and decided to do this old-school boat party where we only would play dope joints. No Top 40 that we didn't like, no attitude, no nothing. And it was a HUGE success. So we decided to do it weekly, strongly feeling that NYC needed a party like this. Lucky for us, it did.

Greg Nice, Herbert Holler, Tamir Z Brown, and Cosi at The FREEDOM VS THE RUB Event
THE BAG MESSENGER: How long has it been going on? Has the event changed over the years?
HERBERT HOLLER: The party's been rocking EVERY week for 7.7 years now! It has become NYC's longest running weekly Friday night dance party. The event's following has changed, slightly, from being mostly underground and NYC insider people to somewhere between underground and overground, attracting people from all over the world, from all walks of life. And the numbers have changed--we're averaging 500 people per week.

Hands in the air...FREEDOM PARTY
THE BAG MESSENGER: Has Serato changed the way you get down?
HERBERT HOLLER: For sure. I still play songs longer than other DJs, but I now have the ability to be ready to change the song faster than I did before, should the song I'm playing not go over so well. And it gives you the opportunity to be way more creative.

THE BAG MESSENGER: What do you listen to for fun? How has becoming a DJ affected the way you listen to music?
HERBERT HOLLER: House music. Other electronic dance stuff. To me, it's the most interesting and creative sound going on right now. Hip-hop has been a formula since 2000. Boring as shit.
THE BAG MESSENGER: Whats up with Shut Up and Dance?
HERBERT HOLLER: Just what it says. Stop yapping, stop boasting, stop hating, stop trying to talk on your cell phone, stop talking shit in VIP, shut the fuck up and dance to the music.

THE BAG MESSENGER: How often do you travel?
HERBERT HOLLER: Often enough that I don't like it. Unless I go First Class.

Freedom Party....taking over Japan
THE BAG MESSENGER: Where are some of your favorite places to go out? (Parties/Clubs)
HERBERT HOLLER: Uh … CV on Mondays with DJ mOma and Stimulus. Freedom Fridays at Le Poisson Rouge (of course). First Saturdays at Brooklyn Museum. Body & Soul when they do their shit. OH YEAH … Fort Greene Park in Brooklyn on Sundays in July and August for the Soul Summit party. Best event in NYC. Southpaw for the Rub on occasion. Brooklyn Bowl is fun.

THE BAG MESSENGER: What are some of your places to visit? Favorite crowds to play for?
HERBERT HOLLER: Chicago. My second favorite city. Miami for the Winter Music Conference. France. England. Mexico. Costa Rica was the shit. Learned how to surf in Tamarindo. Japan was awesome, but the jet lag fucked me up for months. Favorite crowds = regular, average folk who work hard and play harder. people who just wanna have fun and dance. NO BOTTLES/MODELS/WANNABES/FASHIONISTAS/ETC

Herbert being accosted by Killer deer in Japan.
THE BAG MESSENGER: What's the key to packing for the road?
HERBERT HOLLER: Sweatpants and flip flops. You move faster through security and fly more comfortably through the air.
THE BAG MESSENGER: Every DJ has a horror story or two....what is the worst thing to happen at a gig?
HERBERT HOLLER: Uh…Oh yeah. This one DJ dropped his drink in his own bag. When he put his hand into clean it up, it cut him and he bled ALL over the booth, on me, on my records. And the gig itself was all thugged out and negative and wack. And I had to chase down the dude for my money for weeks. WORST GIG EVER.

THE BAG MESSENGER: What are you working on now?
HERBERT HOLLER: Keeping Freedom crackin. A new weekly brand called MY HOUSE where I can play house, disco and underground dance music. Remixes. More mix CDs.
THE BAG MESSENGER: What can we be looking for in the future?
HERBERT HOLLER:A hopeful NYC nightlife turnaround. Shit is wack right now in NYC and has been for quite some time. Things can only get better. And a lot of Herbert Holler activity in the remix world. A possible TV appearance. More great parties. Me slimming down--I'm going to the gym!!!

Herbert with the Lyrics to Go/Tucker and Bloom North To South Messenger...coming soon





